SEO

“Buyers find us on Google.”

It is the request CESSON has heard most since 2005. SEO is how we work toward it: the rankings, the local map, your reviews, and what Google shows when someone looks you up by name. Being named by AI assistants is its own service, AI Search, and the two run together.

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What’s included

The work, line by line

  • The searches your buyers make

    We map what a buyer types into Google before hiring a company like yours, which of those searches you’re absent from today, and who shows up instead.

  • A site Google can read

    Technical SEO: crawling, indexing, speed, redirects, canonicals and the sitemap, fixed so Google finds every page you want found and none you don’t.

  • Pages that answer the question

    Service pages and articles written to answer a buyer’s search plainly enough to rank, with video where it helps.

  • Local search and the map

    Your Google Business Profile completed and kept current: hours, prices, photos, reviews and the booking link, so you appear in the map results buyers call from.

  • Reviews and reputation

    The reviews, the knowledge panel and the results for your own name, watched monthly and worked on when something is wrong.

  • A monthly report in plain words

    Rankings, clicks, calls and booked conversations, taken from your own analytics, with what moved and why.

Usually run together with AI Search, Content & Social Media and Websites. See all eight services

What clients say
Mark Stefanick — Advantage Benefit Solutions

About maybe a month ago I received the first phone call from a potential client; they found us on the web and said “can you help us?”… we wouldn’t have been found like this in the past. I know it’s because of the fine work CESSON folks did.

Hillary Perry — A. Perry Homes

CESSON has been a significant asset to our company for years with their vast knowledge of marketing, technology, and social media. They have helped us grow our social media platform interactions, improve our SEO, organize our leads, and advance our website. We are thrilled to consider CESSON a valued partner of ours.

JC Prats — EatzNSB

I highly recommend the CESSON team to any business that wants to get to the next level. They have all the latest technology and most important a team that knows how to best utilize their tools to help improve or start up your new business.

How it works
Step 1

The AI Reality Check

A free 25-minute session and a written report with eight grades. You see the gap before you spend a dollar.

Step 2

First 90 days

Fix what Google reads, complete the profile, publish the first answers, set the baseline. We review it with you every month.

Step 3

Compound

Every month adds pages, rankings and reviews, and a report that shows the movement in your own numbers.

Part of a CESSON engagement, from $3,500 a month.One flat monthly fee covers the mix of services your business needs; it is not $3,500 per service. No setup fee. Six months to start, with a checkpoint at 90 days, then month-to-month on 30 days’ written notice. No surprise bills, no hourly billing. You own your accounts and your data. See what an engagement looks like.
Three things we put in writing

The buck stops with Philippe

Philippe Cesson sets the strategy, reviews and directs all the work, and answers for the result. A named member of the CESSON team runs it day to day.

No surprise bills

One flat monthly fee. We don’t bill by the hour, so call, text or email as often as you need to. We answer within half a business day.

Reports in plain words

Leads and revenue from the data you already own. No jargon, no vanity numbers.

Questions we hear

Before you book

  • Three things. Philippe Cesson answers for the work by name. The report shows leads and revenue from your own data, in plain words. And the same work also aims to get you named by AI assistants. If you already have all three, stay where you are.
  • Technical fixes and the Google Business Profile show within weeks. Rankings build over months, which is why an engagement starts at six months, with a checkpoint at 90 days, and we show you the movement every month rather than promising a date.
  • The work, in writing, and a monthly report that shows exactly what changed. We don’t promise a position, because Google decides that and it changes every week.
  • The work overlaps: the same clean site, the same content, the same reputation. Most engagements run both, and both are covered by the one monthly fee.
  • Philippe Cesson sets the strategy, reviews and directs all the work, and answers for the result. The buck stops with him. A named member of the CESSON team runs your account day to day, and you will know by name everyone who works on it. When an account needs an extra specialist, that person joins the team and works with you directly.
  • SEO is part of a CESSON digital marketing engagement, which starts at $3,500 a month for the mix of services your business needs. It is one flat fee for the engagement, not $3,500 per service, and most engagements run between $4,000 and $6,000. No setup fee. Six months to start, with a checkpoint at 90 days, then month-to-month on 30 days’ written notice. The terms are on the pricing page, and two worked examples show what six months looks like.

See what your buyers’ AI says about you.

Twenty-five minutes on Zoom. A written report with eight grades.

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