Why CESSON

Born in a California garage. Still here, over 20 years later.

CESSON started in a California garage in 2005, just as marketing went digital, and is based in Miami today. Over 20 years the team has been early on the shifts that mattered and has told clients to skip the ones that didn’t. CESSON clients stay seven years on average.

Over 20 years

Twenty years of not falling for it.

Every few years the way buyers find businesses changes. Over 20 years CESSON has been ready for every shift that mattered and has skipped the ones that did not.

  • 2005CESSON starts in a California garage as a marketing agency, just as digital arrives.
  • 2006Social Dog, a social network for San Diego dog owners, a year before Facebook Pages existed.
  • 2007Incorporated in California.
  • 2010Social media for clients at scale. An early Sprout Social customer.
  • 2010sCRM and automation for clients: Zoho CRM, then HubSpot, then SharpSpring.
  • 2015Mobile-first.
  • 2023First AI work for clients, ten weeks after ChatGPT launched.
  • 2026AI search visibility: being named and cited where buyers now ask.
In numbers

What over 20 years adds up to.

7 years

how long CESSON clients stay, on average

Since 2010

Baillie Lumber Group, our longest-standing client: from 1 website to 14. Read the case study

400+

presentations, keynotes and workshops given by Philippe Cesson to rooms of CEOs. Speaking

How CESSON works

The reasons clients give for staying

  • The buck stops with Philippe

    Philippe Cesson sets the strategy, reviews and directs all the work, and answers for the result. A named member of the CESSON team runs your account day to day. Meet the team.

  • We tell you what to skip

    Second Life, Google+, Microsoft Tag: we built in them, presented them, and then told clients to keep their money. Knowing which wave is real is most of the job.

  • No cut of your ad spend

    Media is bought at cost in accounts you own, and software is resold at cost. Our fee is flat, so our advice and our invoice never point the same way.

  • Reports in plain words

    Leads and revenue from the data you already own, on one page a CEO reads in five minutes.

  • We train your people

    We would rather teach than create dependency. Baillie’s marketing team, trained by CESSON, now runs its own website updates and SEO implementations.

  • Everything stays yours

    Your website, your ad accounts, your analytics, your CRM, your content. If we part ways, you keep it all.

Three ways to start

One agency. Pick your starting point.

CESSON Digital Marketing

From $3,500 a month

The whole gamut, AI included. We do the work, and Philippe Cesson answers for the result. Most engagements run $4,000 to $6,000 a month.

AI Only

$500 and $1,500 a month

CESSON Guidance and Badass Coaching, for AI visibility only. We plan, and in Coaching we draft; your team publishes.

The AI Reality Check

Free

Twenty-five minutes on Zoom and a written report with eight grades: where your buyers’ AI names you, who it names instead, and what to fix first. For businesses with at least 10 employees.

See what an engagement looks like, month one to month six

Industries

Where CESSON has done the work.

Manufacturing and lumber

Baillie Lumber Group and its 14 brands, among them American Lumber and Wagner Lumber

Home building, construction and trades

A. Perry Homes, Pilot Painting & Construction, Outsource Low Voltage & Electrical Workforce

Healthcare

Anew Era TMS & Psychiatry, DiscoveryMD, Professional Arts Specialty Pharmacy, SpecialCare

Professional services

Law Office of Renkin & Associates, Tanya McVeigh, Attorney at Law, Advantage Benefit Solutions, SalesBrain, McGrath Training Solutions

Music, arts and nonprofits

San Francisco Zoo & Gardens, The Music Oasis, Greg Dayton, Lotty Carrington

Hospitality and local business

EatzNSB, River Deck Marina, A Space 2 Work, CTI Chauffeured Services, Quick N Clean

Our clients, in their own words

The tools we work in

Yours first. These are the ones we know best.

We would rather use what you already pay for than add a subscription. Where we resell software, we resell it at cost.

Search and analytics

Google Analytics, Semrush, Ahrefs, Moz, Yoast, Rank Math, Yext, CallTrackingMetrics

Advertising

Google Ads, Bing Ads, Facebook Advertising, Spotify Ads, Nextdoor, Reddit, Apple Music

Websites, stores and hosting

WordPress, WooCommerce, Shopify, Joomla, Wix, Elementor, Crocoblock, Cloudflare, Cloudways, AWS, accessiBe

CRM, email and automation

HubSpot, Mailchimp, Constant Contact, Zapier, Twilio

Content and social media

Sprout Social, Canva, Adobe Creative Cloud, Jasper, Rytr

AI assistants

ChatGPT, Claude, Gemini, Perplexity

Payments

Stripe, PayPal

Industry platforms

CPA Site Solutions, Ordering, OfficeRnD, Artemis

Working together

Basecamp, Google Workspace, Office 365, Zoom, Dropbox, LastPass

What clients say
Hillary Perry — A. Perry Homes

CESSON has been a significant asset to our company for years with their vast knowledge of marketing, technology, and social media. They have helped us grow our social media platform interactions, improve our SEO, organize our leads, and advance our website. We are thrilled to consider CESSON a valued partner of ours.

Tony Cimorelli — Baillie Lumber Co

From website design and management to ideas on how to get the most out of your social media programs, any business can benefit from CESSON’s services.

Dr. Christophe Morin — SalesBrain

CESSON was instrumental in developing Google advertising campaigns for our different products and services. They also produced a high-quality marketing plan that helped us reach out to the publishing community and sign a large publishing agreement.

See what your buyers’ AI says about you.

Twenty-five minutes on Zoom. A written report with eight grades.

Get your free AI Reality Check