Pricing

Prices and terms, in the same size type.

Three ways to work with CESSON. What each costs, who does the work, and how you leave, all on one page. No annual commitment anywhere. No setup fee.

Advisory

CESSON Standard

$500 a month
A written plan every month. Your team does the work, and you finally see results.
  • A written monthly plan you can hand to your team
  • A written monthly scorecard
  • One 30-minute accountability call
  • One written question a month
  • Does not include paid-media management strategy or full website strategy
3 months,
then month-to-month.Cancel by email. No retention call. Billing stops at the end of the notice period.
Advisory

Badass Coach

$1,000 a month
Everything in CESSON Standard, plus a senior strategist elevating your team twice a month.
  • Everything in CESSON Standard
  • Two 60-minute working sessions a month
  • Written review of up to four assets a month
  • A direct line, two-business-day response
  • A quarterly 90-minute planning session
  • One seat for a staff member on the review call
3 months,
then month-to-month.Cancel by email. No retention call. Billing stops at the end of the notice period.
Done-for-you

Seven programs

From $3,500 a month
We do the work. A senior CESSON strategist is accountable for your account.
  • A senior CESSON strategist accountable for the account and present at the monthly review
  • Media bought at cost, flat fee, never a percentage of spend
  • Reporting reconciled to your own Google Analytics and CRM
  • Exact fee set by scope in your proposal
  • You own your ad accounts, analytics and CRM
6 months,
then month-to-month.30 days’ written notice. One assessment-to-results cycle to start. No annual commitment, ever.
Done-for-you, from $3,500 a month

Seven programs. One accountable strategist.

Be found
01

Found on Google

We work to get you found by the buyers already searching for what you sell.

02

Found by AI

We work to get you named and cited when your buyers ask ChatGPT, Gemini or Claude who to hire.

Put AI to work
03

AI Marketing Agents

AI agents take the repetitive marketing work off your team. A senior strategist answers for what they produce.

Turn attention into revenue
04

Ads at Cost

We run your Google, LinkedIn, Meta and YouTube advertising at cost. Flat fee, no cut of your spend, every dollar tracked to pipeline.

05

Websites That Convert

We build and tune the site whose only job is turning visitors into booked conversations.

06

Lead Generation

We build the system that captures, follows up and hands off leads, so nothing falls through the cracks.

07

Proof of ROI

We reconcile what your marketing produces to your own analytics and CRM, in one dashboard a CEO reads in five minutes.

Found on Google and Found by AI are one program with two doors, sold once. Content, social, email, video and LinkedIn outreach are components inside these programs, never sold alone. Media fees: a flat management fee for any account under $10,000 a month of spend; above that, a flat fee stepped by spend band in the proposal. Never a percentage.

Who CESSON Standard and Badass Coach are for

CEOs running their own marketing

CESSON Standard and Badass Coach are for businesses with someone on the team, owner or staff, who has a few hours set aside every week to do the work. If nobody has that time, a done-for-you program is the better fit, and we will tell you so in your AI Reality Check.

Compare Standard and Coach side by side

Seats are limited

A small number of CEOs at a time

Every plan and every scorecard is written by a senior CESSON strategist who knows your business. Advisory is limited to a small number of CEOs at a time so that stays true. When seats are full we open a waiting list rather than add seats.

Questions CEOs ask

The fine print, out loud

  • Because a CEO weighing a decision like this deserves the number before the call, and because terms are the thing most agencies hide. Ours are printed here in the same type as the price.
  • No. Onboarding is the first month.
  • Nothing automatic. You continue month-to-month. Advisory clients cancel by email, with no retention call; done-for-you clients give 30 days’ written notice. Billing stops at the end of the notice period.
  • Yes, and it’s designed in. Your most recent month of Coach is credited against onboarding for a done-for-you program. Standard clients have a scheduled six-month review conversation, and Coach’s quarterly session is the moment to raise it.
  • No. Advisory is judgment, sequence and measurement. Anything built, written or run is a done-for-you program, quoted separately, so the two never blur.
  • You do. Your ad accounts, your analytics, your CRM. Nothing continues without you.
  • No. Three months to start for advisory, six months for done-for-you, then month-to-month. Nowhere on this site is there an annual commitment.

Not sure which fits? Start with the AI Reality Check.

We’ll tell you which of the three is right, including when it’s not us.

Get your free AI Reality Check